Today, social media has emerged as the fastest communication platform where marketers can establish two-way communication between the audience and the brand. Social media marketing helps companies to target potential customers, spread brand awareness at a mass scale, launch new products, and receive real-time feedback.
Social media marketing is not just about posting on Instagram, Facebook, YouTube, Twitter, Google, etc. The content has to be designed in such a way to meet business objectives with a suitable social media marketing strategy.
